As a freshly trained CVT Singer and Singing Teacher, Vera Rudolf von Rohr needed her own website. The communication concept was designed with special consideration for her bubbly personality and started with a logo and matching colour-code. The symbol represents her philosophy and versatile approach to music and teaching. In its simplicity it transmits a balanced playfulness and, aside from being associable to a heap of things, contains all the letters of her new branding.
The photos were used both for the visit cards and as full-width backgrounds on the website. The idea was to reach a richness in colour and a bold, deep atmosphere that reflects Vera’s attitude, musicality and skills.
